Tag: shopping gene

Junk or Jewels, it all Counts

We’ve all heard the myth about women and their shopping gene. And yes, I do believe it exists.

But what is it and why is it a major factor of female behavior?

However, it’s not just in women. It exists in men as well. True despite the fact many women have to literally use force to get their husband’s into a store. Hence all the men in the mall sitting holding purses.

Many men have a hunting gene that is actually quite similar to the shopping one in women.

I’m not being sexist here in any way, it’s just that women have a special talent and ability to literally derive great enjoyment from their hunt for stuff. It’s not price, it’s appeal. We can get just as excited over a five dollar can opener as a  five-hundred-dollar dress.  Junk or jewels it all counts.

Whether in stores or online the rush can be shared or enjoyed solo. It’s a thing. It’s deep and it’s real, so let it go.

The other day I spent an entire afternoon with a friend shopping online. That’s right online. We sat at her kitchen table, in front of my computer literally having a great time searching and purchasing stuff. No limits, no caps, as much as you can buy as far as the eye can see. Online is great because it’s stores with no walls.

There is a certain amount of pleasure at finding just what you’re looking for, but that joy can be compounded when you discover something you hadn’t even expected. Like eating a chocolate chip cookie and biting into a piece of a Heath Bar. Wow, that’s even better.

Of course both these experiences are only compounded when an item is on sale. That my friends is the cherry on top of the banana split.

I suppose it’s really nothing more than a hunting gene that exists in one’s DNA. No sexual designation, but an ever evolving one.

I can’t imagine because I don’t or couldn’t hunt, but I used to hear my brother excitedly regale us with stories of a duck he bagged. I think that’s the term. And I could see the excitement in his eyes. A sense of pride, of accomplishment. He belonged to a club where sportsmen would go shooting and then enjoy a dinner of their catch. Or does catch refer to fish? I’m not certain what you’d call game. As I noted hunting isn’t my thing. But it is the thing of many men and women. And if that brings them joy, I am no one to judge.

I can only speak eloquently on shopping and eating. After all, the search for the perfect meal or dessert could be called a hunt.

Back to shopping.  I see women stalking the mall. Eyes open wide and quickly veering their head in the direction of prey caught in their peripheral vision. Surveying, focusing on every sequin, every pleat, every seam. Slowly, meticulously like a hunter squinting into the sight of his rifle. With dead aim he shoots.

Just as women enter the store, boom, the hanger falls and the credit card is pulled out with a certain precision and speed only experience can achieve.

She has bagged a bargain. A basic black dress that eliminates ten pounds immediately and adds to her height. It’s perfect, it’s timeless and it’s on sale.

Exuberant, alert, her face reflecting her joy she marches triumphantly out of the store, swinging bag in hand as she continues the expedition.

Now energized and confident she takes aim at each window as she slowly passes. Knowing there are other treasures to uncover, to track and to possess.

She is quick, but stealth, knowing there are two sides of stores to cover. Prizes may await on either so she needs to be diligent, prepared and ever vigilant. After all there are others hunting, and it is as it has always been, a race to the finish line.

She is quick to notice signs large or small announcing a markdown or sale. She peers into the stores to see if it contains a special rack hidden from the door containing great discounts.

That is where some of the true treasures can be found. The reward for diligence may be a sixty or seventy-five percent mark down.

She cannot waiver, there are many who may share her taste, her size, her determination. Her guard must remain up at all times. If she falters, she loses.

We know the game. We’ve played since our mother’s introduced us to shopping at a young age, and we have spent years honing our skills. Perfecting how to discern what’s good, what’s cheap what’s worth the cost. What should be left behind to rot in the garment jungle of design mistakes. We’ve all know the folly of buying on price alone only to find a garment hanging, tags on, unworn in our closet years later.

Yes, the lessons were many and some costly, but we persevered. We learned through experience and a wisdom gained only through missing a great value. Of watching as something we coveted is carried away because we hesitated inunworn garment,faint of heart,Best Buy,stead of pulling the trigger.

We’ve grown wise through pain. We’ve been molded by loss and we know this is not a game for the faint of heart.

It’s a sixth sense we’ve honed, studied and internalized.

Women share their catches like drunken fisherman in a bar pulling their arms apart to brag and boast of former glories.

Life is for the living and shopping helps keep us alive.

Hello, before you disparage me did you ever see a man at Best Buy searching for a big screen TV? Judge not, Mister.

I Actually Bought Matches Today

I actually bought a box of matches today on Amazon. I don’t ever remember buying matches before.

My entire life I always had tons of matchbooks lying around and never thought twice about lighting candles, burning sage, setting my hair on fire, or whatever.

Now although many prefer using candles lit with batteries, I still find myself needing matches.

So, I went where I always go, to Amazon and ordered matches. Surprisingly they ran the gamut of prices, from twenty-seven dollars to $2.98. Guess which I bought?

Talk about burning through money! Twenty-seven dollars for a match? Unless they burn solid gold, I’m going with the cheaper model.

Okay so you’re wondering why I am wasting time opining about matches, but stay with me here.

Matches are a symbol of the loss of what I call the freebee.

Yes, there was a time in America when everywhere you went there was stuff lying around to take home.  The goal was you’d use it all in advertising their product, store or whatnot.

Banks gave out pens, until I’m not quite sure when they started nailing them down to the counter.

Every restaurant had bowls of matches next to the mints when you left.

Calendars were a biggie. They reminded you of who furnished them for a solid year.

All sorts of premiums were given away gladly to ensure your continued business. Even candies were wrapped in a business’s name.

So why has this all changed and I now have to buy matches on Amazon?

If you’re thinking, wow she is cheap, complaining about some two-dollar matches.

Well, that’s not the point, although it did bug me a little.

Like old people who buy Sweet ‘n’ Low in a grocery store. We all know they don’t. But hey I do, so there. Not so cheap huh?

What is getting to me is wondering if they gave up all this freebee stuff how are they planning to get our attention now? Personally, I don’t like where this is headed.

We’ve already witnessed why matches are no longer necessary to grab your attention every day.

Computers and AI. That’s right the big C and little AI are now in charge of all the brainwashing.

If I sound paranoid it’s because I am.

It’s like a little invisible robot is following me around the Internet.

She just checked out a blouse at Macy’s, jump on it. Suddenly I’m receiving not only a picture of that same blouse on every webpage I enter, but more as well.

At least the restaurants with their free matches never followed me home and harassed me every second to come back and eat there again.

It doesn’t matter what you check out on line someone is there to remind you to buy it, visit it or come back to the site.

It’s uncanny how fast they move. They even add products that may go along with what you checked out.

Like if you search for a dining room table, suddenly you’ll see ads on your Facebook page for the matching chairs.

It’s like your own secret shopper is stalking you across the Web.

Now I’m not saying I’m dumb enough to believe we have any privacy in our lives anymore.

Hello Big Brother I feel you!

But come on, even shopping? Is nothing sacred any longer? I mean a girl and her charge card is a special relationship and should be respected.

Why should Google care if I need a new blouse? Have these people nothing better to do?

I remember the days when it was fun to window shop. Stores closed earlier then and it was fun some evenings to simply walk around and check out the merch after dinner or a movie. You’d notice how they displayed the products to get your attention especially on the holidays when everything was decked out to entice you to buy, buy, buy!

Believe it or not actual people thought about what mannequins to use, where to place them and what fun accents would draw more attention to each window and product.

Now little bots crawl around the Internet checking what you notice and reporting it to the head Bot. I don’t remember voting for a head Bot.

If this sounds creepy, I agree.

No one ever followed us around from store to store as we admired how a window was decorated. Unless they were a stalker. But there seemed to be a whole lot less of those back in the day.

Now our stalkers are little cyber beings that track, report and let Big Brother know our desires, taste level and how much time we’re willing to waste on line each day.

Supposedly there is a way to stop them from tracking your whereabouts. I’m certain that is a ploy to lure you into an illusion of privacy and they just make their little robots more stealth.

Gotta go now. Amazon is at the door delivering my matches. Hey what’s this? My Facebook just popped up with an ad for a lighter? Actually, I should have thought of that myself. Sad when you realize the little bots have better shopping genes that you. How depressing for a woman.
Thinking about all of this I am remembering how exciting it was when our family bought its first television set. Who knew eventually it would be the TV watching us one day?

We Must Fight to Keep the Shopping Gene Alive

As the story goes men are hunters and gatherers and women are nurturers. Oh please don’t start with me about the whole woke stuff, my generation accepts the old ways. Sort of like the Jedi and the teachings of Yoda and Obi Wan. “Shopping do we must.”

It’s a well-known fact that men hunt, but it’s also true that women scavenge also. Just not in the forest. Our jungle is the mall.

We hunt for bargains in clothing and objects to buy that will bring us a sense of satisfaction.

I mean let’s be honest here, finding your favorite shoes 75% off is a rush that brings jubilation. There is even a certain shopping smile one can recognize on the face of a woman who comes home laden down with treasures after a day at the mall.

So the other day my friend Jan and I were shopping at a store in Beverly Hills. In a blissful state of excitement just to be in the midst of gorgeous clothing, handbags and of course shoes, we were shocked to find the number of salespeople far outnumbered customers.

Now it’s not that we need an army to shop alongside us of course. However, there is a certain shopping energy that women absorb when they are in hunting or as we know it shopping mode.

In language men can understand it’s as though there is one prize deer and every hunter in the forest is out to bag it. Yes, I know gross.

But that’s kind of the same energy a woman feels at the after Christmas sale at Bloomingdales as she seeks out the perfect sweater to go with her new slacks.

It’s not just that the shopping energy has waned but there is an innate fear amongst many of us that the stores and malls will completely fade away. I mean without Black Friday America would fall into instant decline.

Many malls have already closed and more and more people are shopping online.

You can shoot a canon through many stores these days and hit no one, and that is frightening. Oh the humanity!!!

Online shopping is fine for a certain purpose. I certainly wouldn’t badmouth Amazon. The truck pulls up to my door plenty, but when you are in a store and walking around you see things you can’t see online. A pair of shoes that call to your feet, a jacket with your name on it, a handbag you’ve been wanting for ages that is now on sale. The adrenalin rush to buy it before someone else spots your prize.

These things don’t happen online.

Online is a far more focused shopping experience. More targeted toward a specific item. Yes, that works fine for a special purchase, but sitting on your tush on the computer is not the same as being out in the forest of fabrics we desire. After all, how many women can sit on the computer all day and shop? Sure we’d love to, but let’s be realistic here.

Our shopping gene needs visual contact with the merchandise.

We need to spot it in the sea of blouses on the rack as we pass by. Then we must slowly creep up on it and eye it more closely. We touch the fabric and if it awakens our senses, we move through the sizes silently hoping ours will be there.

When we find what we are seeking, we head for the dressing room carrying our prey, occasionally to be stopped by a salesperson asking, would you care to try that on?

Lord talk about an obvious question. Of course, we do. Our eyes are glazed over with anticipation. Okay special exception here; if we are bloated, we would rather try it on at home after the water weight diminishes.

After we are led to the room, we slip the silky fabric onto our body and turn toward the mirror.

Our eyes are fixed on the fit. Perfect, just as we knew it would be.

We have done it. We’ve bagged a winner and there is still a mall filled with prey we can sleuth out and capture. Women have needs.

Yes, we are hunters and gatherers and we crave our shopping fix.

So what will happen if the stores close? How will we fulfill our need to satisfy the shopping gene? That desperate urge to possess fresh new items.

I worry it will disappear, like our tails. When they were no longer necessary evolution just eliminated them from our body structure.

I dread to think that when the malls and stores are gone our shopping gene will be lost to the ages.

Can you imagine years from now women reading about a shopping gene they once possessed, but has gone forever.

Two future teenagers look up from their computers and one texts the other?

What’s a shopping gene? Puzzled emoji.

The other texts back, I don’t know, look it up online. Annoyed emoji.

Shopping gene: A genetic predisposition by women to enter stores and seek out clothing shoes and other items. This was accomplished traveling in pairs, groups or alone. It was done in a place called a store, either standing alone or in a mall.

She texts back what’s a mall? Question mark emoji.

Look it up I’m on reels here. Annoyed emoji annoyed emoji.

A mall: a place where people shopped that contained stores and restaurants.

She texts…that sounds cool, why don’t we have them anymore? Smiling emoji.

No one cares, we don’t shop now, we just take what is sent to us. It works fine. Are you complaining? Scary emoji.

No, no I’m fine with it, I have no desire to drag around in stores looking for stuff to buy. Laughing emoji.

Good then let’s get back to our computer staring. Who cares about ancient history? Disgusted emoji.

Wow, the other one texts. Did you know that America was a country that used to have restaurants where you could eat inside? Surprised emoji.

No but that would be kind of awful because you’d have to actually sit and talk to people face to face. Yucky emoji.

I know, boy those people were primitive! Shocked emoji.

LOLOL emoji sent back.

And that my fellow mall seekers is how the shopping gene will disappear. So girls it’s imperative we shop as much as possible to avoid losing vital parts of us we desperately need.

However, if I could just do something about losing that chocolate-craving gene I’d be so fine with that. Sad emoji. Fat emoji.